There are tons of ways you can approach website creation, but in the end you have complete control of the final result. A non-commercial website can get away with things that a commercial website cannot. Let’s look into some of the design aspects that you can’t afford to miss on
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If you really want to go all out with your on page SEO, then assign filenames the particular keyword that page is optimized for. Actually this SEO practice probably had more weight in the past than now, but it is easy to do and certainly will not hurt. That is why you want to mainly use the primary phrases for which that page is optimized. Hyphens are the character to use when you are making your filenames. Doing this will allow your pages to be correctly categorized by the Google bot – since this is completely for the benefit of Google SEO. While not totally about web design, it will contribute some amount to usability perhaps.
Usually all site designs automatically place the homepage link right at the top and usually under the header.
This could be the main graphic, the company logo or simply a link on the header that leads the visitor to the homepage upon clicking. You want to give people the ability to quickly “go home” on each and every page. You can annoy your readers if your nav structure is sloppy – as amazing as that sounds it is true. If you use a logo, the very often people will, or may, assume the logo link is the homepage link – but we would not always assume people know.
Avoid going overboard with your design prowess to the detriment of properly displaying your content. You will find just about all serious content sites make just about no use of Flash. Flash websites often lack when it comes to traffic and stickiness because search engines can’t read pages that are built in flash, which stops your site from ranking high.
Flash can slow a site down tremendously, so if you are not familiar with speed optimization you should be careful. You can and should link to your content from a page that is heavy with Flash, but we would have to ask you why you want to use Flash. But also keep in mind that not everybody has a fast and powerful computer.
Website design is a vast and huge area of study, but you do not need to learn it all to make a great site that people love. Try to get as much right as possible early on so you are not constantly making corrections and adding or subtracting.
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