Several SEO Trends You Need To Be Alert to

1. SOCIAL CONTENT WILL GAIN PROMINENCE

A lot more social media content indexed on Google and also other popular engines like google, blurring the lines between ‘web’ and ‘social media’ SEO strategies.

2. VIDEOS WILL STILL RULE

In 2015 marketers used video as a powerful tool to drive their digital and best seos efforts. In 2016 expect more businesses to embrace the excitement, and employ videos to capture new audiences.

80% of video. Results that report in SERPs originate from YouTube

Videos get 50X better organic page ranks in Google when compared with against plain, static text results.

Video searches receive 41% higher click-through rate a when compared with plain, static text content

3. MOBILE OPTIMIZATION Can be CRUCIAL

Today people work with a array of devices to gain access to content. Tablets, smartphones, laptops, phones and also watches are getting to be standard tools to browse web. Search engines know this and they also reward websites that look good on all devices.

Google now gives mobile friendly sites a ranking boost on mobile searches.

95% smartphone users have looked for local info.

Mobile search expires 43% every year.

Over 1.2 billion people get the web from their cellular phones.

4 out of 5 consumers use smartphones to search.

4. VOICE SEARCH FUNCTION Absolutely essential

Voice search is quickly transforming into a huge part of mobile usage and it has elevated this of typing keywords to run a search query. But this shift means your content must be developed with voice search in your mind.

60% teens use voice search as you’re watching TV

40% adults use voice hunt for directions.

5. CONTENT AGGREGATION WILL GET BIGGER & BETTER

More than ever individuals are searching for content sources that provide all the relevant information they need in one place. Search engines have observed this trend and consequently content aggregators are getting to be very well liked inside the SERPS.

6. The fad OF Mobile phone applications WILL GROW

As discussed above, use of mobile for web search is on all-time rise and apps simply make the project easier. Just few more many mobile apps will overpower desktop and mobile websites.

Mobile apps take into account 52% ever spent on online digital media. (TechCrunch)

Internet reveals that users spend 89% mobile time using apps.

85% of men and women prefer native mobile apps to websites. (SearchEngineJournal)

7. Local SEO Being A lot more IMPORTANT

Local internet search is certainly going stronger over time. In 2016 you will need to let Google know where you are located along with what you’re offering.
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