7 Search engine marketing Trends You should be Conscious of

1. SOCIAL CONTENT WILL GAIN PROMINENCE

More and more social media marketing content indexed on the search engines along with other popular search engines like google, blurring the lines between ‘web’ and ‘social media’ SEO strategies.


76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to further improve and support SEO Links to social media marketing networks leads to how search engines like google understand your websites are credible and relevant.

2. VIDEOS WILL STILL RULE

In 2015 marketers used video as being a powerful tool to drive their digital and worlds best seos efforts. In 2016 expect more businesses to embrace the excitement, and use videos to capture new audiences.

80% of video. Results that relate up in SERPs come from YouTube

Videos get 50X better organic page ranks online in comparison with against plain, static text results.

Video searches receive 41% higher click-through rate a in comparison to plain, static text content

3. MOBILE OPTIMIZATION Will end up CRUCIAL

Today people work with a array of devices to access content. Tablets, smartphones, laptops, phones and even watches are getting to be standard tools to browse web. Search engines like yahoo know this and they also reward websites that are good on all devices.

Google now gives mobile friendly sites a ranking boost on mobile searches.

95% smartphone users have sought out local info.

Mobile search expires 43% year on year.

Over 1.2 billion people access the web from other mobile phones.

Four out of five consumers use smartphones to search.

4. VOICE SEARCH FUNCTION A necessity

Voice search is easily being a huge part of mobile usage and contains elevated the pain sensation of typing keywords to run a search query. However, this shift means your posts must be developed with voice search in mind.

60% teens use voice search while watching TV

40% adults use voice hunt for directions.

5. CONTENT AGGREGATION Is certain to get BIGGER & BETTER

As part of your individuals are looking for content sources offering every one of the relevant information they need in a place. Search engines like yahoo have observed this trend and thus content aggregators have grown to be very popular within the SERPS.

6. The trend OF Mobile phone applications WILL GROW

As discussed above, usage of mobile for web search is on all-time rise and apps simply make the work easier. Just number of years and mobile phone applications will overpower desktop and mobile websites.

Mobile phone applications are the cause of 52% ever used on online digital media. (TechCrunch)

Internet reveals that users spend 89% mobile time using apps.

85% of individuals prefer native mobile phone applications to websites. (SearchEngineJournal)

7. Local seo service Being Much more IMPORTANT

Local search will go stronger over time. In 2016 you have to let Google know what your location is located as well as what you happen to be offering.
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