If you’re new to retail people counting and the other in the first questions you will end up asking yourself is which technology do i need to be using?
There are three main kinds of technologies; beams, thermal and video. Each have their own benefits and weaknesses based on the environment they may be being placed in.
Beam Counters – Are often battery operated and so designed for temporary use. They may be easy to install and remove, and also susceptible to get damaged and field of view blocked. They may be unable to count people walking using an entrance side-by-side and as a consequence will undercount.
Thermal Cameras – Infra-red devices just like the IRISYS cameras are the most in-demand retail analytics on the globe. The unit are IP enabled and more than one unit could be linked together for wide entrances. Accuracy levels are incredibly good.
Camcorders – Be single or dual vision IP enabled devices. The one view cameras are often less accurate. Overall the video tools are more expense than thermal cameras. The dual-view cameras are as accurate since the thermal devices in many cases.
At StoreTech our software option is hardware independent, which means should you already own people counting hardware its likely we could integrate and import visitors data into our solution.
With well over 20 years expertise in individuals counting industry, StoreTech are happy to express the advantages and disadvantages of each one type of technology and use you to select the best option.
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