Ways of operating in the retail food sector will always be changing. This is also true inside the supermarket space. Today’s informed individuals are increasingly demanding quality, fresh, and innovative foods. Additionally, these consumers also demand convenience be served together with these first-rate products.
More grocery items are being bought at non-traditional food retailers. These include Wal-Mart Stores Inc., Costco Wholesale Corporation, as well as pharmacies/drugstores, and specialty alternative grocers.
How are traditional grocery stores – chains and independents – addressing the dual problems with freshness and convenience? Are mainly ways they’re attempting to grow sales through serving their customers better:
1. Locally sourced products. It’s a considering the fact that products sourced locally will probably be on supermarket shelves along with supermarket counters quicker. Same-day produce and dairy deliveries from local suppliers ensure customers receive their best foods fresher.
Additionally, today’s savvy consumers wish to know wherever their foods are originating from. This enables these to simply trace many origins should they experience any difficulties with them. Hence, locally sourced may be the new idea, which food retailers are stored on board with in order to meet customer demands.
2. More specialized departments. Fresh products in grocery stores are coming increasingly from very specialized departments. Included in this are artisan bakeries, market fresh seafood and fish departments, gourmet cheese departments, and create departments offering more organic produce.
Artisan in-store bakeries (with products baked fresh daily) are offering to you breads and other goods with unbleached flour and healthy whole grain products. Specialized departments emphasizing all-natural goods are getting off products containing MSG. Moreover, they’re offering consumers’ wishes for low-sodium, low or no sugar, plus gluten-free products.
3. Clean food. Industry is demanding ‘cleaner’ food. This means products with limited ingredients. Nonetheless, these limited ingredients has to be first-rate, without additives and preservatives. Consumers desire to recognize how their fruits and vegetables are grown and processed. They would like to know whether the meat they are buying is grain or grass-fed and whether or not it contains antibiotics or chemicals. Supermarkets are increasingly stocking food items that meet consumers’ needs of these areas.
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